Why can’t I just say it?

I totally get it – most network marketers secretly wish they could just be straightforward about what they have to offer instead of having to dance around the misconceptions and judgments they’re bound to face. Not to mention the blood, sweat, and tears that go into learning the ropes while trying to avoid the soul-crushing sighs and eye rolls from potential customers that pierce through your heart, no matter how subtle they might be.

On the flip side, many of these distributors make unintentional mistakes that drive potential customers away before they even get a chance to know what’s on offer. We’ve all been there.

That’s why it’s essential to always qualify your prospective customers. This is crucial in practically all sales roles, be it Network Marketing, Direct Sales, Affiliate Marketing, Traditional Business, or any other domain. Qualification is particularly important if your goal is to sell a product or service to a legitimate customer. It might sound a bit complex, but it’s a key step in attracting genuinely interested potential customers who can explore your offerings at their own pace without feeling pressured or subjected to annoying sales tactics.

So, if you don’t take this more professional approach, you’ll end up going in circles and expecting different results, which, as we all know, isn’t the path to success.

But here’s the hard truth: most network marketers aren’t willing to put in the effort, expand their knowledge, and genuinely market and sell a product or service supported by this model to real legitimate customers.

So here’s some sage advice:

This is why many enthusiastic yet disheartened distributors give up, walk away, and grumble to others about how terrible it is, how it doesn’t work, and how they fell for a scam. Most people, especially those with some intelligence, understand that this is just venting and throwing a little tantrum because things didn’t go their way and didn’t meet their expectations (intentions versus expectations – there’s a big difference between them).

We’re all human after all. Feeling let down sucks, and it can be comforting to know that others have experienced similar disappointments. But let’s be honest; I’m not entirely sure how ranting and venting, without taking responsibility for one’s actions, can benefit a person’s emotional and physical health.

It’s a bit like drinking poison and expecting the other person to die, which, to be perfectly frank, is a bizarre and toxic mindset that many unfortunately embrace and share with others.

Now, let me express some genuine empathy for the many distributors to whom this has happened. In most cases, they were intentionally misled and had their good nature and people skills exploited to take on a new and exciting venture they were not really suited for. Naivety and accountability play a significant role here, and it’s all part of gaining wisdom through knowledge and experience. However, I must also address the manipulative tactics often used to recruit new distributors.

You see, just because you’re “good at talking with people” doesn’t automatically make you a success in this business. The moment you attempt to “share” (also known as “sell”) something, you instantly shift the conversation from casual chit-chat to discussing an exchange of energy in the form of a product or service for money.

Don’t get me wrong; there’s nothing wrong with selling. After all, nothing happens until someone sells something. Sales is not a bad word. We engage in sales of various products and services every day, often building a base of happy, loyal, and repeat clients across different industries. It’s an integral part of the process; without it, businesses wouldn’t exist.

However, things can get complicated when very stringent restrictions are placed on how a product or service can be promoted, often making it boring and bland. This sometimes encourages distributors to resort to questionable tactics and behaviors that wouldn’t be accepted in mainstream business.

As I’ve mentioned before, I believe this business model is suitable for far fewer people than commonly believed, and the numbers back this up. It tends to foster a “love it or hate it” mentality with very little room for compromise from either side.

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Chris

After being exposed to some interesting and eye-opening situations within this space, I have felt the need to share those experiences as well as seek out further truths as well as fallacies relating to the topic of MLM. Therefore, my intention is to share and offer some handy insights as well as help shed further light on a few key topics around this subject if you are currently in or have been considering venturing down this road.


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